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Views, news and musings

Here’s where you’ll find the latest from mark-making*, B2B and brand banter, and a wealth of curiosity around creativity. Can’t get enough of it? For your monthly shot of inspiration and insight delivered direct to your device, join our growing band of newsletter subscribers.

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  • Tech brand? Then becoming a magnetic brand is more important to you than just about anyone else.

    markmaking* ◦ July 4, 2019

    Last time, we had a look at why tech brands often suffer from arrested development. Today, we’re going to talk …
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    Tags
    • brand magnetism
  • Creative insights: a different debut

    markmaking* ◦ June 17, 2019

    Marianne interviews Copywriter Chloe, Senior Account Manager Hannah, Designer Emily, Creative Director Steve, and Senior Copywriter Josh about our recent …
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    Tags
    • advertising
    • branding
    • creativity
    • financial services
    • team
    • tv
  • Four and a half questions from Creative North

    markmaking* ◦ June 12, 2019

    Since the very beginning of my career, I have been a copywriter who Turns Up To Stuff. (What can I …
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    Tags
    • communication
    • conference
    • content marketing
    • copywriting
    • tone of voice
  • Brum Design Fest

    markmaking* ◦ June 11, 2019

    Forever in search of new sources of creative inspiration, there’s nothing I love more than visiting an exhibition, exploring a …
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    Tags
    • Brand
    • creativity
    • design
    • exhibition
    • festival
  • Pause to play

    Emily Bridger ◦ June 3, 2019

    In a world where everything is set to fast-forward, is there place to pause? In one of the latest Do …
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    Tags
    • creativity
    • inspiration
    • pause
    • play
    • reading
    • thought leadership
  • Tech Brands: are you struggling to get past pipeline?

    markmaking* ◦ May 31, 2019

    And are you leaving money on the table? We’ve worked with enough tech brands in the past ten years to …
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    Tags
    • Brand
    • brand strategy
    • technology
    • thought leadership
  • Out and about at D&AD Festival 2019

    markmaking* ◦ May 28, 2019

    The creative team went up to London to see, hear, and learn from a host of the industry’s finest, in our …
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    Tags
    • agency life
    • creativity
    • D&AD
    • education
    • inspiration
    • team
  • Creative insights: a Strong (Customer Authentication) campaign

    markmaking* ◦ May 21, 2019

    Marianne interviews Creative Director Nic, Senior Account Manager Laura, Senior Designers David and Meg, and Copywriter Chloe about our recent …
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    Tags
    • campaigns
    • client projects
    • communication
    • financial services
  • Up to speed with the ITU World Championships

    Alastair Williams ◦ May 15, 2019

    Marianne caught up with Ali about his recent experience at the ITU (International Triathlon Union) Long Distance World Championships. First …
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    Tags
    • cycling
    • fun
    • running
    • studio
    • swimming
    • team
    • training
    • triathlon
  • Just sleep on it

    markmaking* ◦ May 9, 2019

    We all need sleep. Whether you get 4 hours or 8, this time of processing and restoration is essential. Yet, …
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    Tags
    • agency life
    • creativity
    • inspiration
    • sleep
    • thought leadership
    • wellbeing
  • Creative insights: showcasing Pepper Atlas

    markmaking* ◦ April 24, 2019

    Marianne interviews Senior Designer David, Senior Account Manager Hannah, Senior Copywriter Josh, and Designer Tom about our recent project for …
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    Tags
    • advertising
    • client projects
    • creative agency
    • financial services
    • team
  • Where there’s a willow there’s a way

    markmaking* ◦ April 8, 2019

    For this year’s spring creative workshop, we ventured to the beautifully scenic Cool Contours, just outside of Chipping Warden. It’s …
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    Tags
    • creative agency
    • creativity
    • fun
    • team
    • willow weaving
    • work social
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