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Views, news and musings

Here’s where you’ll find the latest from mark-making*, B2B and brand banter, and a wealth of curiosity around creativity. Can’t get enough of it? For your monthly shot of inspiration and insight delivered direct to your device, join our growing band of newsletter subscribers.

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  • Creative insights: rewarding awards

    Steve Turner ◦ March 23, 2018

    Design Director Nic interviews Creative Director Steve about his latest Aldemore project. Q. Tell me a bit about the background …
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    Tags
    • Aldermore
    • award
  • The magic of being human

    Nicola Edginton ◦ March 21, 2018

    At mark-making* we love a group outing, especially one that has the potential to teach us something new and inspire …
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    Tags
    • Brand
    • brand strategy
    • The Do Lectures
  • Meet Laura, our new Senior Account Manager

    Laura Carter ◦ March 15, 2018

    Reader, meet Laura, our new Senior Account Manager. She arrived from Splash Worldwide this month and we’re delighted to have …
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    Tags
    • agency life
    • recruitment
    • studio
    • team
  • Vero (am I doing it right?)

    markmaking* ◦ March 13, 2018

    I downloaded Vero a couple of weeks ago, and this millennial is not afraid to admit it: I’m not sure …
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    Tags
    • facebook
    • instagram
    • social
    • social media
    • twitter
    • Vero
  • Zero UI – Design for voice and invisible UI

    markmaking* ◦ February 28, 2018

    Smart speakers and virtual assistants. It’s most likely you have heard of them or heard stories about them*. Possibly you …
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    Tags
    • Brand
    • creativity
    • design
    • shannon young
    • Smart Speakers
    • structured data
    • UI/UX
    • Virtual Assistant
    • voice
  • Common marketing challenges in arts and culture & how we tackled them

    markmaking* ◦ February 22, 2018

    We’ve helped arts and culture organisations great and small make their mark over the years. In that time, we’ve noticed …
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    Tags
    • branding
    • campaigns
    • ChipLitFest
    • communications
    • Shakespeare Birthplace Trust
    • YIMBY
  • It really is the little things

    markmaking* ◦ February 20, 2018

    We live in a world where you can have loo roll delivered on subscription and get approved for a bank …
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    Tags
    • brand strategy
    • Canary Care
    • helpfulness
  • A pleb’s approach to polymathy

    Megan Williams ◦ February 8, 2018

    mark-makers on creativity In this series we’re asking mark-makers to reflect on their relationship with their craft and what inspires …
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    Tags
    • creative
    • design
    • inspiration
    • team
  • What does a proofreader do?

    markmaking* ◦ January 23, 2018

    It’s true – we love our jobs. But some parts of the design world are more glamorous than others. This …
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    Tags
    • copy
    • proofreading
  • B2B financial services: the opportunity in complexity

    Alastair Williams ◦ January 12, 2018

    Complex products. Confusing features. More jargon and acronyms that you can SASA. Throw in frequent and often incomprehensible regulatory changes …
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  • Midwinter magic

    markmaking* ◦ January 9, 2018

    Christmas is an exciting time of the year, especially for our clients at the Shakespeare Birthplace Trust. Each year they …
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    Tags
    • campaign
    • client work
    • Shakespeare Birthplace Trust
  • 7 uses for your your asterisk

    markmaking* ◦ December 15, 2017

    This year’s mark-making* Christmas card is a little bit special. As well as information about our beautiful journal and how …
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    Tags
    • Christmas 2017
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