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Creative Insights: Engaging customers to fight fraud
markmaking* ◦ December 5, 2019
With fraud at an all time high, it’s never been more important to raise awareness on how to protect yourself …Read More -
The power of language: beyond sound
markmaking* ◦ October 22, 2019
Last time, we looked at how a message sounds is as important – if not more – than what the …Read More -
Strong words: The true value of language
markmaking* ◦ September 26, 2019
When we talk about ‘brand’, we usually think visually. Logos. Colour schemes. Typography. Packaging. Product design. Sometimes we might go …Read More -
Tech Brands: what do you do when nobody’s waiting to hear from you?
markmaking* ◦ September 4, 2019
This is the last instalment in a series on brand marketing for tech businesses. Last time, we told you that …Read More -
A MyHealthTribe update
markmaking* ◦ July 24, 2019
“The aim of this programme is to support every mark-maker as a whole person, not just an employee, in pursuit …Read More -
Metaphors in creative copywriting – metaphorically speaking
markmaking* ◦ July 22, 2019
I read the other day that we use metaphors about every 25 words. Which seemed a lot. So I started …Read More -
Getting into the team spirit
markmaking* ◦ July 15, 2019
What initially started as a celebration of the Netball World Cup through sharing Hannah’s netball success, quickly sparked other mm* …Read More -
Creative insights: a campaign through time
markmaking* ◦ July 5, 2019
Marianne interviews Senior Designer Meg, Copywriter Chloe, Creative Director Nic, Artworker Debs, and Account Director Emily about our recent project …Read More -
Tech brand? Then becoming a magnetic brand is more important to you than just about anyone else.
markmaking* ◦ July 4, 2019
Last time, we had a look at why tech brands often suffer from arrested development. Today, we’re going to talk …Read More -
Creative insights: a different debut
markmaking* ◦ June 17, 2019
Marianne interviews Copywriter Chloe, Senior Account Manager Hannah, Designer Emily, Creative Director Steve, and Senior Copywriter Josh about our recent …Read More -
Four and a half questions from Creative North
markmaking* ◦ June 12, 2019
Since the very beginning of my career, I have been a copywriter who Turns Up To Stuff. (What can I …Read More -
Brum Design Fest
markmaking* ◦ June 11, 2019
Forever in search of new sources of creative inspiration, there’s nothing I love more than visiting an exhibition, exploring a …Read More -
Pause to play
Emily Bridger ◦ June 3, 2019
In a world where everything is set to fast-forward, is there place to pause? In one of the latest Do …Read More -
Tech Brands: are you struggling to get past pipeline?
markmaking* ◦ May 31, 2019
And are you leaving money on the table? We’ve worked with enough tech brands in the past ten years to …Read More -
Out and about at D&AD Festival 2019
markmaking* ◦ May 28, 2019
The creative team went up to London to see, hear, and learn from a host of the industry’s finest, in our …Read More -
Creative insights: a Strong (Customer Authentication) campaign
markmaking* ◦ May 21, 2019
Marianne interviews Creative Director Nic, Senior Account Manager Laura, Senior Designers David and Meg, and Copywriter Chloe about our recent …Read More
