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Views, news and musings

Here’s where you’ll find the latest from mark-making*, B2B and brand banter, and a wealth of curiosity around creativity. Can’t get enough of it? For your monthly shot of inspiration and insight delivered direct to your device, join our growing band of newsletter subscribers.

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  • Putting data to work in B2B Putting data to work in B2B

    Putting data to work in B2B

    Elliott Richards ◦ January 23, 2025

    Data. It’s the new oil, but is it the be-all and end-all? For a long time now data has been …
    Read More
  • mm* hosts a webinar on brand building with B2B campaigns mm* hosts a webinar on brand building with B2B campaigns

    mm* hosts a webinar on brand building with B2B campaigns

    Mike Watson ◦ January 9, 2025

    Like it or not, it’s hard to ignore the fact that we live in a world of instant gratification. Quick …
    Read More
  • mark-makers gAIning an edge mark-makers gAIning an edge

    mark-makers gAIning an edge

    Steve Turner ◦ December 5, 2024

    AI is transforming creativity. Discover how mark-making is embracing AI as our new ‘e-tern’, amplifying talent, reducing grunt work, and unlocking endless opportunities to deliver smarter, game-changing campaigns for our clients.
  • Is a good employer brand the missing corner of your branding jigsaw? Is a good employer brand the missing corner of your branding jigsaw?

    Is a good employer brand the missing corner of your branding jigsaw?

    Elliott Richards ◦ December 4, 2024

    Is your employer brand the missing puzzle piece? Aligning your values with employee experience can boost loyalty, reduce turnover, and strengthen your brand inside and out. Let’s explore why it’s essential for success
  • Is your rebrand stuck in ‘next year’ mode? Five reasons to act now Is your rebrand stuck in ‘next year’ mode? Five reasons to act now

    Is your rebrand stuck in ‘next year’ mode? Five reasons to act now

    Alastair Williams ◦ December 4, 2024

    Delaying a rebrand might feel like the easiest choice when faced with competing priorities, but it’s a costly one. From lost revenue and weakened competitive positioning to eroded brand equity and employee disengagement, the risks stack up fast. Here’s why acting now on your rebrand is crucial for long-term success.
  • Overdale Studios: A little space of my own Overdale Studios: A little space of my own

    Overdale Studios: A little space of my own

    David Souch ◦ December 4, 2024

    Creative powerhouse and artist David Souch shares his vision for Overdale Studios, a metaphorical space where he can fully explore his artistic passions. From his vibrant paintings to his inspiring journey, David’s story is a testament to balancing creativity with life’s demands. Discover more about his dreams and artistry in our latest blog post.
  • New faces and going places at mark-making* New faces and going places at mark-making*

    New faces and going places at mark-making*

    markmaking* ◦ October 23, 2024

    Two fresh faces joined us recently, and one well-known mark-maker got promoted. It’s been a busy month or two for …
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  • AI and the very real B2B future AI and the very real B2B future

    AI and the very real B2B future

    Elliott Richards ◦ October 1, 2024

    The future is here and now  If you’ve been anywhere near a marketing strategy session lately, chances are someone’s dropped …
    Read More
  • Ahoy there! It be the mark-makers. Ghar. Ahoy there! It be the mark-makers. Ghar.

    Ahoy there! It be the mark-makers. Ghar.

    markmaking* ◦ September 24, 2024

    Our mark-makers* got their sea (well, river) legs out recently. In what some might describe as the Chipping Norton Armada, …
    Read More
  • B2B Branding: A Complete Guide B2B Branding: A Complete Guide

    B2B Branding: A Complete Guide

    Alastair Williams ◦ August 5, 2024

    Branding is key to the success of any B2B organisation. Stripped to its essence, it’s about defining a clear and …
    Read More
  • B2B More Human launches with webinar B2B More Human launches with webinar

    B2B More Human launches with webinar

    markmaking* ◦ May 10, 2024

    B2B marketing has long been viewed as B2C’s less sexy cousin. Cold, clinical and cognitive, its preoccupation with product-driven campaigns …
    Read More
  • Our F.Hinds highlights of 2023 Our F.Hinds highlights of 2023

    Our F.Hinds highlights of 2023

    Megan Williams ◦ February 1, 2024

    In 2022 we celebrated 20 years of working with British family jewellers F.Hinds. Proudly independent, they were established in 1856 …
    Read More
  • mm* volunteering is bloomin’ marvellous mm* volunteering is bloomin’ marvellous

    mm* volunteering is bloomin’ marvellous

    markmaking* ◦ February 1, 2024

    Each year, mm*ers take time away from the office to volunteer for projects that are close to our hearts. This …
    Read More
  • Rockin’ around to the rubbish we can’t do without Rockin’ around to the rubbish we can’t do without

    Rockin’ around to the rubbish we can’t do without

    markmaking* ◦ December 11, 2023

    Let’s face it. 2023’s been tough. So this Christmas, we give in. Instead of striving for it to be The …
    Read More
  • Yippee-Ki-Yay…it’s time for the mm* rubbish Christmas film traditions Yippee-Ki-Yay…it’s time for the mm* rubbish Christmas film traditions

    Yippee-Ki-Yay…it’s time for the mm* rubbish Christmas film traditions

    markmaking* ◦ December 11, 2023

    Let’s face it. 2023’s been tough. So this Christmas, we give in. Instead of striving for it to be The …
    Read More
  • Rubbish presents…unwrapped! Rubbish presents…unwrapped!

    Rubbish presents…unwrapped!

    markmaking* ◦ December 11, 2023

    Let’s face it. 2023’s been tough. So this Christmas, we give in. And we’re inviting you to join us.  Instead …
    Read More
1 2 3 … 22 Next »

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