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Here’s where you’ll find the latest from mark-making*, B2B and brand banter, and a wealth of curiosity around creativity. Can’t get enough of it? For your monthly shot of inspiration and insight delivered direct to your device, join our growing band of newsletter subscribers.

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  • What does a proofreader do? What does a proofreader do?

    What does a proofreader do?

    markmaking* ◦ January 23, 2018

    It’s true – we love our jobs. But some parts of the design world are more glamorous than others. This …
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  • B2B financial services: the opportunity in complexity B2B financial services: the opportunity in complexity

    B2B financial services: the opportunity in complexity

    Alastair Williams ◦ January 12, 2018

    Complex products. Confusing features. More jargon and acronyms that you can SASA. Throw in frequent and often incomprehensible regulatory changes …
    Read More
  • Midwinter magic Midwinter magic

    Midwinter magic

    markmaking* ◦ January 9, 2018

    Christmas is an exciting time of the year, especially for our clients at the Shakespeare Birthplace Trust. Each year they …
    Read More
  • 7 uses for your your asterisk 7 uses for your your asterisk

    7 uses for your your asterisk

    markmaking* ◦ December 15, 2017

    This year’s mark-making* Christmas card is a little bit special. As well as information about our beautiful journal and how …
    Read More
  • What I learned from 2 years of Christmas in Chippy What I learned from 2 years of Christmas in Chippy

    What I learned from 2 years of Christmas in Chippy

    Nicola Edginton ◦ December 12, 2017

    Working in the world of branding is such a privilege. To have the power to help businesses authentically articulate their …
    Read More
  • Window wonderland 2017

    markmaking* ◦ December 4, 2017

    Window displays are a serious matter for iconic department stores and indie retailers alike. The in-store (and outside-store-front) retail experience …
    Read More
  • One AC joint separation, six unexpected business lessons One AC joint separation, six unexpected business lessons

    One AC joint separation, six unexpected business lessons

    Alastair Williams ◦ November 26, 2017

    Parallels between sport and business are not a new thing. What’s nice is when you see them clearly for yourself …
    Read More
  • Arts and culture: How to handle the new Arts and culture: How to handle the new

    Arts and culture: How to handle the new

    Nicola Edginton ◦ November 22, 2017

    All arts and culture organisations have to evolve to thrive. When you plan a new offering and get the funding …
    Read More
  • Beyoncé, visual albums and the power of collaboration

    markmaking* ◦ November 20, 2017

    Recently scrolling through my twitter feed, I came across an ad for the release of Fergie’s long-awaited comeback. Double-Dutchess: Seeing …
    Read More
  • B2B financial services: survival of the nimblest B2B financial services: survival of the nimblest

    B2B financial services: survival of the nimblest

    Alastair Williams ◦ November 16, 2017

      The world’s getting faster. We move through life at an increasingly rapid pace, compounding everyday stresses. It’s one of …
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  • New domain names: dot what? New domain names: dot what?

    New domain names: dot what?

    markmaking* ◦ November 13, 2017

    In this article, I want to showcase how brands are using the ever-expanding choices of domain names. I will explain …
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  • Emotion is energy Emotion is energy

    Emotion is energy

    Zoe March ◦ November 3, 2017

    Emotion is energy. Embrace it, channel it, but please don’t crush it. I was recently reading the November issue of …
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  • How we used structured data & Schema to improve our SEO How we used structured data & Schema to improve our SEO

    How we used structured data & Schema to improve our SEO

    markmaking* ◦ October 28, 2017

    As a brand, product, person or anything that lives on the internet, you are striving to make your content and …
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  • The upside of being an agency outside London The upside of being an agency outside London

    The upside of being an agency outside London

    Nicola Edginton ◦ October 23, 2017

      You probably think of city locations like Manchester and London as the hubs for great agencies and creative talent, …
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  • B2B financial services: the hard art of standing apart B2B financial services: the hard art of standing apart

    B2B financial services: the hard art of standing apart

    Alastair Williams ◦ October 5, 2017

    No two ways about it, the B2B financial services sector is a fiercely competitive and challenging one. It’s awash with …
    Read More
  • GDPR and email marketing

    markmaking* ◦ September 26, 2017

    The General Data Protection Act (GDPR) came into effect in May 2018. The original directive for EU Data Protection is …
    Read More
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