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Here’s where you’ll find the latest from mark-making*, B2B and brand banter, and a wealth of curiosity around creativity. Can’t get enough of it? For your monthly shot of inspiration and insight delivered direct to your device, join our growing band of newsletter subscribers.

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  • One AC joint separation, six unexpected business lessons

    Alastair Williams ◦ November 26, 2017

    Parallels between sport and business are not a new thing. What’s nice is when you see them clearly for yourself …
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    Tags
    • marathon
    • running
    • training
  • Arts and culture: How to handle the new

    Nicola Edginton ◦ November 22, 2017

    All arts and culture organisations have to evolve to thrive. When you plan a new offering and get the funding …
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    Tags
    • arts & culture
    • brand strategy
    • campaigns
    • communications
  • Beyoncé, visual albums and the power of collaboration

    markmaking* ◦ November 20, 2017

    Recently scrolling through my twitter feed, I came across an ad for the release of Fergie’s long-awaited comeback. Double-Dutchess: Seeing …
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    Tags
    • Beyoncé
    • collaboration
    • creativity
    • lemonade
    • visual albums
  • B2B financial services: survival of the nimblest

    Alastair Williams ◦ November 16, 2017

      The world’s getting faster. We move through life at an increasingly rapid pace, compounding everyday stresses. It’s one of …
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  • New domain names: dot what?

    markmaking* ◦ November 13, 2017

    In this article, I want to showcase how brands are using the ever-expanding choices of domain names. I will explain …
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    Tags
    • domain names
    • shannon young
    • website
  • Emotion is energy

    Zoe March ◦ November 3, 2017

    Emotion is energy. Embrace it, channel it, but please don’t crush it. I was recently reading the November issue of …
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    Tags
    • advertising
    • marketing
    • thought leadership
  • How we used structured data & Schema to improve our SEO

    markmaking* ◦ October 28, 2017

    As a brand, product, person or anything that lives on the internet, you are striving to make your content and …
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    Tags
    • shannon young
  • The upside of being an agency outside London

    Nicola Edginton ◦ October 23, 2017

      You probably think of city locations like Manchester and London as the hubs for great agencies and creative talent, …
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    Tags
    • agency life
    • cotswolds
    • employment
    • wellbeing
  • B2B financial services: the hard art of standing apart

    Alastair Williams ◦ October 5, 2017

    No two ways about it, the B2B financial services sector is a fiercely competitive and challenging one. It’s awash with …
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  • GDPR and email marketing

    markmaking* ◦ September 26, 2017

    The General Data Protection Act (GDPR) came into effect in May 2018. The original directive for EU Data Protection is …
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    Tags
    • GDPR
    • thought leadership
  • Vantablack: how to commoditise a colour

    markmaking* ◦ September 18, 2017

    Only a century or two ago, before industrialised ways of working brought down the price of practically everything, the colour …
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    Tags
    • colour
    • design
    • shannon young
    • studio
  • Making a scene with the Shakespeare Birthplace Trust

    markmaking* ◦ September 13, 2017

      This summer, as part of a programme of regular cultural events, the Shakespeare Birthplace Trust arranged five productions of …
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    Tags
    • campaign
    • clients
    • identity
    • social media
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