BBC Sports Personality of the Year 2006
Menu, Lanyard card and Car park passes
Standing room only
Zara Phillips jumped for joy. Monty Panesar was bowled over. And Ricky Hatton was knocked-out. Being invited to the BBC Sports Personality of the Year 2006 is an honour. So is being asked to develop the print collateral – including invites, ticket wallets, passes and menus. And then do it again in 07. And 08. Result.
Blood, sweat and ideas since 1995